There has already been quite a bit of speculation about Tesla’s promised “affordable” electric car, dubbed the Tesla Model E (not by the company, but they have trademarked “Model E” name). Now, Gas 2 has reported that Tesla’s chief designer, Franz von Holzhauzen, has mentioned a likely time and place for revealing the planned mass market model: the 2015 North American International Auto Show in Detroit.
When it eventually arrives, the Model E (or whatever) is expected to be priced around $35,000, before government incentives for electric vehicles. Tesla Motors founder and CEO Elon Musk has previously indicated that the car will indeed be priced below $40,000, with a range of around 200 miles (322 kilometers) on one charge.
It’s understandable that the folks at Tesla are not saying much more about the Model E just yet, and are not likely to for a while, as they’ll want the focus to be on the 2014 Model X SUV (pictured) first. This is slated to be even more expensive than the current Model S, so all going well, the market should be well and truly ready for a more affordable, well designed electric car from Tesla.